Sparkler Brand Spotlight

A strategic brand review

Clarity on what’s working — and what matters next.
See your brand with fresh, expert eyes and identify the decision that will make everything else easier.

  • Pinpoint where your brand is misaligned or creating friction
  • Get clear, prioritized direction so you stop spinning your wheels
  • Delivered in 5 business days

Reflect the powerhouse behind your brand.

You’ve grown. Evolved. Refined your services and leveled up your vision.
But your brand isn’t keeping pace.

The Brand Spotlight helps you understand what’s working, what’s not, and where you can get clear about next steps. It’s not about starting over. It’s about unlocking your next steps.

What We Review — and How We Find Where to Start

After 15+ years of experience, these are the core areas we examine together to see where a brand is breaking down — and why effort isn’t paying off.

The Brand Spotlight isn’t about optimizing everything at once.

It’s about finding the first point of friction, so your time, money, and energy are focused where they matter most.

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Positioning & Messaging

How clearly your brand communicates who it’s for, what problem it solves, and whether that message gives people confidence to move forward.
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Visual Cohesion (high-level)

Whether your visuals support trust and clarity — or quietly add friction to understanding your brand.
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Website Structure (if applicable)

Whether your website helps people orient quickly and understand what to do next — or asks them to self-diagnose before they’re ready.

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Platform Positioning

How your social profiles and platforms reinforce (or dilute) your core message — and whether the energy you’re putting in is actually supporting your goals.
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Cross-Touchpoint Cohesion

Whether your brand feels like a single, coherent system — or a collection of well-intended parts.
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Foundational SEO

Whether your foundations support visibility and understanding — without over-investing in tactics that won’t matter yet.

Here’s what you’ll receive inside your Brand Spotlight:

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Strategic Report

Key observations, what to protect, where cohesion breaks down, why it matters, and what’s holding you back.

  • Brand clarity checklist

  • Expert notes on your visuals, messaging, and vibe

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Top Priority Recommendations

Ranked, clear, actionable steps to elevate your brand right now

what to do first – these are small actions that have a BIG impact, what can wait

medium sized actions that take up more resources, but will give a big return in the longrun

and what may not be worth doing – this are the big time suckers that offer little returns such as getting on a whole new social platform without optimizing the ones you already have.

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Directional Guidance

Messaging direction, structural guidance, platform focus, and whether deeper work is warranted (Blueprint or implementation).

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Optional: Style Session

Chat through your report with me 1:1, ask questions, and explore what’s next for your brand. 30-Min Zoom Call (+$100).

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Turnaround

5 business days from when you submit your brand materials

Who this is perfect for

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You’re an established service-based business or mission-driven organization that’s grown — and your brand hasn’t quite caught up to who you are now.

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You’ve DIYed parts of your brand or marketing, added things over time, and want clear, experienced guidance on what actually matters next.

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You feel confident in your work, but explaining what you do — or what clients should buy first — feels harder than it should.

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You’re considering a website refresh, new offer, or marketing investment and want to make the right decisions before spending time or money.

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You’re not looking for more ideas — you’re looking for clarity, focus, and a smarter path forward.

“I created the Brand Spotlight for thoughtful, passionate business owners who want clarity — not just in how their brand looks, but in what to focus on next.”

— Sarah Eakins, Founder, Sparkler Design

How It Works

Your Spotlight is as easy to get as it is empowering!

1. Book Your Brand Spotlight

Secure your spot with one click.

2. Submit Your Materials

You’ll receive an easy form to upload your brand info, assets, and share your goals.

3. Relax While We Review

We thoroughly review your materials to create your custom strategic report.

4. Receive Your Report

Within 5 business days, your Brand Spotlight will be emailed to you.

4. Optional: 30 minute in person walk through

Want to talk it through? Book a 30-min Zoom call to get personalized feedback (+$100).

What Happens After?

Take the recommended actions and track your results! Your brand will be more accessablie and appear more cohesive, further showing your credibility to new customers, and reliablility and recognition for existing customers. Some clients take the recommendations and move forward on their own.

Others continue into:

  • Company Blueprint

  • Website and system builds

  • Selective ongoing support

No pressure to continue. This is a complete consulting product on its own designed to give you clarity on your brand.

If your business has evolved and your brand needs to catch up, start here.

Your brand should feel as aligned and empowered as you do.

Book your Brand Spotlight today and get clarity, confidence, and actions to elevate your presence.

Price: $297
Optional 30-Min Glow Edit Live Call: +$100

FAQ

Why is this only $297? What’s the catch?
There’s no catch! This is a powerful yet accessible way for us to work together — and for you to get the clarity you need without the big commitment of a full brand project.
What’s the turnaround time?
Five business days from when you submit your brand materials and intake form.
What do I need to provide?
You’ll get a short form after booking where you can upload your logo, company information, digital marketing platforms, and more! The more detailed your data, the better the results
What happens during the optional Zoom call?
We’ll talk through your report, clarify any questions, and explore next steps — whether that’s refining your brand further or working together on a bigger project.
What if I want more help after the edit?
>You’ll have options! We can explore a full brand refresh, a website redesign, or ongoing creative support. This is the perfect way to start our relationship.
Not sure if you’re ready?
Get our Free Brand Glow Checklist — a mini guide to clarify your brand and spot quick wins.Download Free Checklist

Brand Spotlight

The following form will provide the info we need to get you glowing! The more detail you can provide yeilds better results!